Ian's Speaking Engagements and Interviews

Every now and then, Ian emerges from his small, dark cave and blinks at the sunlight. While he's no Puxatony Phil it does get some attention.

Recent speaking engagements include:

Search Marketing and Persona Models: SMX West

February 2008: Marketing personas applied to paid search marketing. How to use personas to create better pay per click ads, select smarter keywords and conduct a more effective campaign. You can see the slides and read other folks' comments on Ian's marketing blog: Click here

SEOMoz Whiteboard Friday: Personas

A video presentation on personas and internet marketing:

Web Strategist

Jeremiah Owyang interviews Ian about the state of internet marketing, social media and blogging:

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Ian's Speaking Engagements and Interviews

Search Marketing and Persona Models: SMX West

SEOMoz Whiteboard Friday: Personas

Web Strategist