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Topeka, formerly Google, added 100 new ranking factors today increasing the known total to 300. Google, I mean Topeka, has always been secretive about their organic search ranking algorithm, but during various outings to Google’s, uh Topeka’s, Mountain View headquarters we managed to cobble together a short list of new ranking factors by reading the brightly hand-decorated construction paper posters that line campus walls encouraging Googlers - I guess that would be Topekians - to try out and test new beta products and features. Here’s what we uncovered: 1. Typing Speed: By measuring the length and frequency of your social …
A Horror Story by Evan Fishkin Recently, I’ve been asked a lot of questions about PubCon, (which is one fantastic search marketing conference!), but just one keeps repeating: “Why Evan, would you let Matt Cutts shave your ‘Curls of Righteousness’?” (witness the horror) For the hungry masses, yearning for answers to questions so long contemplated, the answer is simple....and here. Matts Cutts meets Evan Fishkin Once upon a time, on a social media website far, far away, there tweeted two nerds. One came from spam-kicking country and could see spam coming a mile away. He protected Googlers of the great …
Check out Portent Interactive’s own Evan Fishkin at PubCon 2009 in Las Vegas, NV. Evan’s head was shaved by Google’s Matt Cutts due to a lost bet. Evan bet Matt that no one would submit a spam site to Google’s interactive site review. Clearly, someone did. “You can take my hair, but you can never take my link juice!” …
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Today’s the day! Yes, you will jump off the high platform into the deep blue Internet below. All you know for sure is: the water is cold, and you can only hold your breath for 11 seconds. Don’t worry, it’s not as bad as the time we made you waltz on a floor of glass marbles with a guy dressed up like Chewbacca. p.s. Don’t worry, this is all just a dream... …
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We came to work this morning, and the other half of the stairway was built! Race you to the top? …
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We’re sorry. The Jenga escalator is broken. You’ll have to take the stairs. Watch your step! Stay tuned for the next Jenga creation! …