October 2009 Archives
Dear Yahoo, While I admit that I was pretty annoyed with the Google session based keyword searches, I have to say that Yahoo has them beat. Ever since they advanced “advanced” matching that’s been taking over in PPC accounts, keywords that used to see 3,000 impressions in a month are now seeing 3,000 within a week. Why? My Yahoo reps explained to me that it had to do with increasing traffic and trying to tell me that I was getting more for my money. What I actually find is that is quite the opposite. Based on the back end keyword
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Continue reading Dear Yahoo, Please Stop Showing My Ads for EVERYthing
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Continue reading The 10Things Site Review, by Portent
